Executive advisor · Santa Barbara, CA

Empowering growth-minded SaaS and technology leaders to scale profitably through AI-powered innovation and strategic execution. 30+ years in software. Former Associate Partner, McKinsey & Company.

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01 / About

Three decades where technology meets economics, from strategy deck to shipped system.

Executive-level technical leader with 30+ years across software and technology. Former Associate Partner at McKinsey & Company and founding member of Cloud by McKinsey, where I built, led and scaled the technology economics and FinOps practice.

I help technology companies navigate complex transformations: optimizing cloud economics, deploying enterprise AI, and scaling customer success. Fortune 500 enterprises and high-growth startups alike get both the strategic vision and the hands-on execution.

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Years in software
30+
Founding member
Cloud by McKinsey
Practice areas
6
Vendors mapped in market intel
55+
02 / Services

Commercial acceleration across the customer lifecycle.

  1. Strategic advisory for AI integration, custom LLM development & fine-tuning, AI architecture & deployment, responsible AI & governance, and AI-driven business process optimization.

  2. Transform experimental AI projects into market-ready products. Advisory for AI product strategy, market validation, competitive positioning, and product-market fit assessment. Growth strategies that let developer-led adoption scale into enterprise-ready solutions.

  3. Guidance for companies moving from on-premise to cloud/SaaS models: pricing strategy, migration planning, architecture optimization, and scaling operations.

  4. Design and enhance customer success organizations, develop proactive retention programs, and establish 24x7 global support operations. Scale Sales Engineering teams to lift win rates during the buying process.

  5. Global business development strategy and strategic alliances across ISV, channel and technology ecosystems, with partnership models built around measurable success rates.

  6. Develop leadership capabilities, implement accountability frameworks, and build scalable systems across critical business processes.

03 / Market intel

Strategic market analysis, by invitation.

Competitive intelligence and positioning analysis for key technology segments. Client access required.

FinOps × Agentic AI 20+ vendors positioned

FinOps Market Intelligence

The Financial Operations market converging with Agentic AI, across a $200B+ transformation.

Access analysis Model Context Protocol 17 companies verified

MCP Infrastructure

Magic Quadrant positioning of the companies actually building MCP solutions, with full methodology.

Access analysis AIOps × Kubernetes 9 vendors analyzed

Fleet Management Intelligence

Enterprise Kubernetes fleet management meets AIOps: the scale-intelligence convergence.

Access analysis Immutable Linux 9 distributions compared

Kubernetes-Optimized Linux OS

API-driven, immutable Linux engineered for Kubernetes, scored on security and automation.

Access analysis
04 / Build

Advisors should ship.

I still build. Lunatide is my iPhone app for the coast: live tides over a satellite view of your shoreline, spot-by-spot surf, marine forecasts, moon phases and solunar fishing times.

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05 / Contact

Ready to accelerate?

Let's talk about building a technology business that grows profitably and sustainably.

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